ŠKODA Banners

Škoda banners module adds capability to published banners on Škoda Storyboard portal. Banners are displayed in 3 ways - calculated (based on some conditions). direct (direct placing in to specific article), content (Site Origin Widget must be usedused).

If user consumed an article on the Storyboard and the article is marked by some banner categories, information is saved in to LocalStorage - browser level. This information is used to determinate if banner should be display or not.

When there is a banner available and all conditions are met to display it, Page store information about display too. So it can track how many time banner was shown to user. If limit is reached, next information is saved - so it can hold showing banner until some time (specified on the banner level setting).

Settings control global parameters for banners. It is mostly used for enable debuging or disable positional banners, and some more parameters. All options have its own description.

Redaction is based on CPT (custom post type) - see Redaction > ŠKODA Banners section in left navigation. Playground direct link: https://storyboard.skoda.ysplay.cz/wp/wp-admin/edit.php?post_type=skoda-banner

Before you create first banner, you should create a banner tag, which is used for calculating end user interests. Create tag „A“ and mark several articles (Stories/News) with this tag. So if the end user will open this articles we will save he is interest in tag „A“. If he opened 2 articles with category „A“ we increase his „A“ score +2.

When you are ready with this settings, you can prepare a banner. Playground direct link: https://storyboard.skoda.ysplay.cz/wp/wp-admin/post-new.php?post_type=skoda-banner

Keep on mind that: * Even if a banner is eligible it might not display. It is decided randomly from all eligible banners * 2 views of the same article (page refresh) are counted as 2 views for eligibility display

Fill the redaction form:

• Select Language - IF you have EN image use EN translation of the banner - so banner in english may appear only on EN Storyboard.
• Title - used just for your purpose
• ID tracking - used for s-Drive and tracking of this specific banner
• Images (Mobile, tablet, desktop) Upload JPG/PNG you want tu use for specific devices / page sizes
• Add countries which will have specific target URL of the banner, Add as many as you wish and have specific URL.
• International banner URL - Target URL for all others countries
• Alternative text for banner image
• Minimal tag views - Minimal number of post views with this tag for the banner to be eligible to display
• Banner Type (Positional = between excerpt and main content | Sidebar = in sidebar - sticky banner | Popup = displayed popup window).
• Show trigger delay - only for Popup
• Show trigger scroll - only for Popup
• Show max - Maximum banner displays for current user.
• Show max expiration - Number of days after which to display banner again (after reaching „Show max“)

You can modify banner settings on page/content level. All settings are placed in ŠKODA Banner setting authoring box.

• Select ŠKODA Banner tag - it is used for marking the article with Banner tag used for calculating banner display condition.
• Banner settings - contain 2 checkbox - Hide on desktop and Hide on mobile. - Adjust banner between excerpt and content. By default, the banner is shown on mobile and desktop.
• Campaign settings - helps you to override dynamic/calculated banner selection with specific one for each position (Positional, Sidebar and Popup)

There is Site Origin Editor Widget - „SKODA Banner Position“ which let you in combination with Banner hide options, place the banner in to different position in your article content. You can select specific banner (tape = Positional) or Dynamic banner and let the system select banner for end user.

To mark relevant content with appropriated Banner tag, you can use Bulk Edit in list of articles, Use search, or click some term from for example Models taxonomy, It will select all articles for example market by KAROQ, Select found articles (not more then 10) click Bulk Edit, Add tag to ŠKODA Banners Tag field and save it (be sure the tag exist in selected language before save it), Wait for articles update - If you get timeout, refresh page to check, how many articles has been updates with your tag. You can decrease number of articles in bulk action Always work only with ONE language!

1. Create a new Škoda banner tag and tick the “Homepage tag” checkbox (or edit an existing tag).
2. Add this tag to the banners, that you want to show on the homepage.
3. On homepage, add Skoda Banner Position widget. Select “dynamic banner” in the widget settings.
   1. You can also use shortcode ŠKODA Banner - Dynamic.